:root{
  --ivory:#faf6ef;--cream:#f3ece0;--sand:#e8dccb;--navy:#14213d;--navy-2:#1d2d52;
  --gold:#b08d57;--gold-2:#c9a76c;--ink:#2b2b2b;--muted:#6b6458;
  --serif:"Cormorant Garamond",Georgia,"Times New Roman",serif;
  --sans:"Jost","Helvetica Neue",Arial,sans-serif;
  --max:1200px;--r:2px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:80px}
body{margin:0;background:var(--ivory);color:var(--ink);font-family:var(--sans);font-weight:300;font-size:16px;line-height:1.7;-webkit-font-smoothing:antialiased}
img{max-width:100%;height:auto;display:block}
a{color:inherit}
h1,h2,h3{font-family:var(--serif);font-weight:500;color:var(--navy);line-height:1.12;margin:0 0 .5em;letter-spacing:.01em}
h1{font-size:clamp(2.6rem,7vw,5rem)}
h2{font-size:clamp(2.1rem,4.6vw,3.4rem)}
h3{font-size:clamp(1.5rem,3vw,2rem)}
p{margin:0 0 1em}
.container{width:min(100% - 2.5rem,var(--max));margin-inline:auto}
.eyebrow{font-family:var(--sans);font-size:.74rem;letter-spacing:.32em;text-transform:uppercase;color:var(--gold);font-weight:500;margin-bottom:1.1rem;display:block}
.rule{width:56px;height:1px;background:var(--gold);border:0;margin:1.4rem 0}
.center{text-align:center}.center .rule{margin-inline:auto}
.lead{font-size:1.08rem;color:var(--muted);max-width:38em}
.center .lead{margin-inline:auto}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.6em;padding:1rem 2rem;font-family:var(--sans);font-size:.78rem;letter-spacing:.24em;text-transform:uppercase;text-decoration:none;font-weight:500;border:1px solid var(--navy);background:var(--navy);color:var(--ivory);transition:.25s ease;border-radius:var(--r);min-height:48px}
.btn:hover,.btn:focus-visible{background:var(--gold);border-color:var(--gold);color:#fff}
.btn--ghost{background:transparent;color:var(--navy)}
.btn--light{background:transparent;color:var(--ivory);border-color:rgba(250,246,239,.6)}
.btn--light:hover{background:var(--gold);border-color:var(--gold)}
.btn-row{display:flex;flex-wrap:wrap;gap:.8rem;margin-top:1.8rem}
.center .btn-row,.btn-row.center{justify-content:center}
.skip{position:absolute;left:-999px}.skip:focus{left:1rem;top:1rem;z-index:100;background:#fff;padding:.5rem 1rem}

/* header */
.announce{background:var(--navy);color:var(--sand);text-align:center;font-size:.7rem;letter-spacing:.28em;text-transform:uppercase;padding:.55rem 1rem}
.header{position:sticky;top:0;z-index:50;background:rgba(250,246,239,.94);backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);border-bottom:1px solid rgba(176,141,87,.25)}
.header__inner{display:flex;align-items:center;justify-content:space-between;height:72px}
.brand{display:flex;align-items:center;gap:.65rem;text-decoration:none;color:var(--navy)}
.brand svg{width:30px;height:30px;color:var(--gold)}
.brand__name{font-family:var(--serif);font-size:1.45rem;letter-spacing:.2em;font-weight:500;line-height:1}
.brand__name small{display:block;font-family:var(--sans);font-size:.55rem;letter-spacing:.55em;color:var(--gold);margin-top:.3rem;font-weight:400}
.nav{display:none}
.nav ul{list-style:none;display:flex;gap:2rem;margin:0;padding:0;align-items:center}
.nav a{text-decoration:none;font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;font-weight:400;color:var(--navy);padding:.4rem 0;border-bottom:1px solid transparent}
.nav a:hover{border-color:var(--gold)}
.nav .nav__shop{border:1px solid var(--navy);padding:.6rem 1.2rem}
.nav .nav__shop:hover{background:var(--navy);color:var(--ivory)}
.menu-btn{background:none;border:0;width:48px;height:48px;display:grid;place-items:center;cursor:pointer;color:var(--navy)}
.menu-btn span{display:block;width:24px;height:1px;background:currentColor;position:relative}
.menu-btn span::before,.menu-btn span::after{content:"";position:absolute;left:0;width:24px;height:1px;background:currentColor;transition:.25s}
.menu-btn span::before{top:-7px}.menu-btn span::after{top:7px}
.header.open .menu-btn span{background:transparent}
.header.open .menu-btn span::before{top:0;transform:rotate(45deg)}
.header.open .menu-btn span::after{top:0;transform:rotate(-45deg)}
.header.open .nav{display:block;position:absolute;top:72px;left:0;right:0;background:var(--ivory);border-bottom:1px solid var(--sand);padding:1rem 1.25rem 1.6rem}
.header.open .nav ul{flex-direction:column;align-items:flex-start;gap:.3rem}
.header.open .nav a{display:block;padding:.75rem 0;font-size:.85rem}
@media(min-width:960px){.nav{display:block}.menu-btn{display:none}}

/* hero */
.hero{position:relative;background:linear-gradient(180deg,var(--cream),var(--ivory));overflow:hidden}
.hero__grid{display:grid;gap:2.5rem;padding:3rem 0 4rem;align-items:center}
.hero__img{position:relative}
.hero__img img{width:100%;aspect-ratio:1312/1199;object-fit:cover;box-shadow:0 30px 60px -30px rgba(20,33,61,.35)}
.hero__img::before{content:"";position:absolute;inset:-14px 14px 14px -14px;border:1px solid var(--gold-2);z-index:0}
.hero__img img{position:relative;z-index:1}
.hero h1 em{font-style:italic;color:var(--gold)}
.hero__tags{display:flex;gap:1.4rem;flex-wrap:wrap;margin-top:2rem;font-size:.7rem;letter-spacing:.25em;text-transform:uppercase;color:var(--muted)}
.hero__tags span::before{content:"✦";color:var(--gold);margin-right:.5rem}
@media(min-width:900px){.hero__grid{grid-template-columns:1fr 1.05fr;gap:5rem;padding:5.5rem 0 6.5rem}}

/* sections */
section{padding:5rem 0}
@media(min-width:900px){section{padding:7.5rem 0}}
.section--cream{background:var(--cream)}
.section--navy{background:var(--navy);color:var(--sand)}
.section--navy h2,.section--navy h3{color:var(--ivory)}
.section--navy .lead{color:#c9c2b4}
.section-head{margin-bottom:3.5rem}

/* product cards */
.ritual-steps{display:grid;gap:2rem}
@media(min-width:820px){.ritual-steps{grid-template-columns:1fr 1fr;gap:3rem}}
.card{background:#fff;display:flex;flex-direction:column;border:1px solid rgba(176,141,87,.18)}
.card__media{overflow:hidden;background:var(--cream)}
.card__media img{width:100%;aspect-ratio:4/5;object-fit:cover;transition:transform .8s ease}
.card:hover .card__media img{transform:scale(1.03)}
.card__body{padding:2rem 1.6rem 2.2rem;display:flex;flex-direction:column;flex:1}
@media(min-width:600px){.card__body{padding:2.4rem 2.4rem 2.6rem}}
.step{font-family:var(--serif);font-style:italic;color:var(--gold);font-size:1.15rem;margin-bottom:.3rem}
.card__sub{font-size:.72rem;letter-spacing:.24em;text-transform:uppercase;color:var(--muted);margin-bottom:1.1rem}
.pills{display:flex;flex-wrap:wrap;gap:.45rem;margin:.4rem 0 1.4rem;padding:0;list-style:none}
.pills li{font-size:.72rem;letter-spacing:.06em;border:1px solid var(--sand);padding:.35rem .75rem;border-radius:30px;color:var(--navy);background:var(--ivory)}
.benefits{list-style:none;padding:0;margin:0 0 1.6rem}
.benefits li{padding-left:1.5rem;position:relative;margin:.35rem 0}
.benefits li::before{content:"";position:absolute;left:0;top:.75em;width:.7rem;height:1px;background:var(--gold)}
.price-row{margin-top:auto;display:flex;align-items:center;justify-content:space-between;gap:1rem;flex-wrap:wrap;padding-top:1.4rem;border-top:1px solid var(--sand)}
.price{font-family:var(--serif);font-size:1.8rem;color:var(--navy)}
.price small{font-family:var(--sans);font-size:.72rem;letter-spacing:.15em;color:var(--muted);margin-left:.4rem}

.bundle{margin-top:3rem;display:grid;gap:0;background:var(--navy);color:var(--sand)}
.bundle img{width:100%;height:100%;object-fit:cover;aspect-ratio:1312/1199}
.bundle__body{padding:2.5rem 1.6rem}
.bundle h3{color:var(--ivory)}
.bundle .price{color:var(--ivory)}
.bundle .price-row{border-color:rgba(232,220,203,.2)}
@media(min-width:900px){.bundle{grid-template-columns:1fr 1fr}.bundle__body{padding:4rem}}

/* split */
.split{display:grid;gap:3rem;align-items:center}
.split__img img{width:100%;aspect-ratio:1402/1122;object-fit:cover}
@media(min-width:900px){.split{grid-template-columns:1.1fr 1fr;gap:5rem}}
.features{display:grid;grid-template-columns:1fr 1fr;gap:.6rem 1.2rem;list-style:none;padding:0;margin:1.5rem 0;font-size:.88rem}
.features li::before{content:"✓";color:var(--gold);margin-right:.5rem}
.uses{font-size:.92rem;color:var(--muted)}

/* results */
.timeline{display:grid;gap:1.2rem;counter-reset:t}
@media(min-width:760px){.timeline{grid-template-columns:repeat(3,1fr);gap:1.6rem}}
.tl{border:1px solid rgba(201,167,108,.35);padding:2.2rem 1.8rem;position:relative}
.tl__wk{font-family:var(--serif);font-size:2.6rem;color:var(--gold-2);line-height:1}
.tl__wk small{font-family:var(--sans);font-size:.7rem;letter-spacing:.25em;text-transform:uppercase;margin-left:.4rem;color:#c9c2b4}
.tl h3{font-size:1.4rem;margin-top:1rem}
.tl p{color:#c9c2b4;font-size:.95rem;margin:0}
.disclaimer{margin-top:2.6rem;font-family:var(--serif);font-style:italic;font-size:1.25rem;color:var(--gold-2)}

/* promise */
.pillars{display:grid;gap:2.5rem}
@media(min-width:800px){.pillars{grid-template-columns:repeat(3,1fr);gap:3rem}}
.pillar{text-align:center;padding:0 1rem}
.pillar svg{width:44px;height:44px;color:var(--gold);margin:0 auto 1.3rem}
.pillar p{color:var(--muted)}
.quote{font-family:var(--serif);font-size:clamp(1.6rem,3.6vw,2.5rem);font-style:italic;color:var(--navy);text-align:center;max-width:24em;margin:5rem auto 0;line-height:1.3}

/* faq */
.faq{max-width:820px;margin-inline:auto}
.faq details{border-bottom:1px solid var(--sand);padding:.2rem 0}
.faq summary{list-style:none;cursor:pointer;padding:1.3rem 2.5rem 1.3rem 0;font-family:var(--serif);font-size:1.35rem;color:var(--navy);position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:.3rem;top:50%;transform:translateY(-50%);font-family:var(--sans);font-weight:300;font-size:1.6rem;color:var(--gold);transition:.2s}
.faq details[open] summary::after{content:"–"}
.faq details p{color:var(--muted);padding-right:2rem}

/* footer */
.cta{background:linear-gradient(rgba(15,26,49,.9),rgba(15,26,49,.9)),url(../img/hair-ritual.jpg) center/cover;color:var(--sand);text-align:center}
.cta h2{color:var(--ivory)}
.footer{background:#0f1a31;color:#a9a294;padding:4rem 0 2rem;font-size:.9rem}
.footer__grid{display:grid;gap:2.5rem}
@media(min-width:800px){.footer__grid{grid-template-columns:1.4fr 1fr 1fr}}
.footer h4{font-family:var(--sans);font-size:.72rem;letter-spacing:.28em;text-transform:uppercase;color:var(--gold-2);margin:0 0 1rem;font-weight:500}
.footer ul{list-style:none;padding:0;margin:0}
.footer li{margin:.45rem 0}
.footer a{text-decoration:none}.footer a:hover{color:var(--gold-2)}
.footer .brand{color:var(--ivory);margin-bottom:1rem}
.footer__bottom{border-top:1px solid rgba(255,255,255,.08);margin-top:3rem;padding-top:1.5rem;font-size:.75rem;display:flex;flex-wrap:wrap;gap:.8rem;justify-content:space-between}
.social{display:inline-flex;align-items:center;gap:.6rem}
.social svg{width:18px;height:18px}

/* reveal */
.reveal{opacity:0;transform:translateY(24px);transition:opacity .9s ease,transform .9s ease}
.reveal.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}html{scroll-behavior:auto}}

/* brand photos */
.hero__img--poster img{aspect-ratio:auto;max-height:82vh;width:auto;margin-inline:auto;object-fit:contain}
.hero__img--poster::before{inset:-14px 14px 14px -14px}
@media(max-width:899px){.hero__img--poster img{max-height:none;width:100%}}
.ba-feature{margin-top:3rem;display:grid;gap:2rem;align-items:center;background:var(--cream);padding:1.25rem}
.ba-feature img{width:100%}
.ba-feature__body{padding:0 .5rem 1.5rem}
.note{font-family:var(--serif);font-style:italic;color:var(--gold);font-size:1.1rem}
@media(min-width:900px){.ba-feature{grid-template-columns:1.2fr 1fr;gap:4rem;padding:2rem}.ba-feature__body{padding:0 2rem 0 0}}
.scar-banner{margin-bottom:3.5rem}
.scar-banner img{width:100%;height:auto}
.split__img--stack img{aspect-ratio:auto}
.caption{font-family:var(--serif);font-style:italic;color:var(--muted);margin-top:.8rem;text-align:center}
.gallery{display:grid;gap:1.6rem;margin-top:3rem}
@media(min-width:760px){.gallery{grid-template-columns:repeat(2,1fr);align-items:start}}
.gallery figure{margin:0;background:rgba(255,255,255,.04);border:1px solid rgba(201,167,108,.3);padding:.8rem}
.gallery img{width:100%;height:auto}
.gallery figcaption{padding:1rem .4rem .4rem;font-size:.9rem;color:#c9c2b4}
.gallery figcaption strong{display:block;font-family:var(--serif);font-weight:500;font-size:1.3rem;color:var(--ivory)}
.brand-split{margin-top:5rem}
.brand-split .split__img img{aspect-ratio:auto;max-height:720px;object-fit:contain;width:auto;margin-inline:auto}
.gallery img{aspect-ratio:3/2;object-fit:contain;background:#f1e9dd}
/* results groups */
.results-group{margin-top:4.5rem}
.results-group__head{border-top:1px solid rgba(201,167,108,.35);padding-top:2.2rem;margin-bottom:.5rem}
.results-group__head h3{font-size:clamp(1.7rem,3.4vw,2.4rem)}
.results-group .gallery{margin-top:1.5rem}
.hair-results{display:grid;gap:1.6rem;margin-top:1.5rem}
.hair-results figure{margin:0;background:rgba(255,255,255,.04);border:1px solid rgba(201,167,108,.3);padding:.8rem}
.hair-results figure img{width:100%;height:auto}
.hair-results figcaption{padding:1rem .4rem .4rem;font-size:.9rem;color:#c9c2b4}
.hair-results figcaption strong{display:block;font-family:var(--serif);font-weight:500;font-size:1.3rem;color:var(--ivory)}
.hair-results__text{align-self:center;color:#d9d1c2}
.hair-results__text .note{color:var(--gold-2)}
@media(min-width:760px){.hair-results{grid-template-columns:1fr 1fr}.hair-results__text{grid-column:1/-1;max-width:46em;margin-inline:auto;text-align:center}.hair-results__text .btn-row{justify-content:center}}
@media(min-width:1100px){.hair-results{grid-template-columns:1fr 1fr .9fr}.hair-results__text{grid-column:auto;text-align:left}.hair-results__text .btn-row{justify-content:flex-start}}
.compare{position:relative;overflow:hidden;line-height:0;user-select:none;touch-action:pan-y}
.compare__before{position:absolute;inset:0;clip-path:inset(0 calc(100% - var(--pos)) 0 0)}
.compare__before img{width:100%;height:100%;object-fit:cover}
.compare__line{position:absolute;top:0;bottom:0;left:var(--pos);width:2px;margin-left:-1px;background:var(--ivory);pointer-events:none}
.compare__line::after{content:"‹ ›";position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:44px;height:44px;border-radius:50%;background:var(--ivory);color:var(--navy);display:grid;place-items:center;font:500 1rem/1 var(--sans);letter-spacing:.1em;box-shadow:0 4px 14px rgba(0,0,0,.25)}
.compare__tag{position:absolute;top:.8rem;font:500 .66rem/1 var(--sans);letter-spacing:.25em;text-transform:uppercase;background:rgba(20,33,61,.75);color:var(--ivory);padding:.5rem .7rem;pointer-events:none}
.compare__tag--b{left:.8rem}.compare__tag--a{right:.8rem}
.compare__range{position:absolute;inset:0;width:100%;height:100%;opacity:0;cursor:ew-resize;margin:0}
.btn--ghost-light{background:transparent;color:var(--gold-2);border-color:transparent;text-decoration:underline;text-underline-offset:6px}
.btn--ghost-light:hover{background:transparent;border-color:transparent;color:var(--ivory)}
